Public Relations, Advertisement, And Marketing - 1014 Words

Rae Elizabeth Knobloch 09-03-15 PR Paper P.A.M. Many are unclear on the differences between public relations, advertisement, and marketing. They are very different and each has distinct characteristics that define their roles in the workforce. When public relations, marketing, and advertisement are used together they can be used to form a very successful plan if used to their full advantages. Worldwide, people aren’t sure what public relations role is in the workplace. Public relations is a planned communication that builds relationships between organizations (What is Public Relations). Someone who works in the public relations field can find themselves doing a number of tasks daily. Planning, implementing, researching, and evaluating are just some of the key tasks when working in the field (What is Public Relations). The main goal of public relations is building a reputation for a company since in today’s competitive market reputation can make or break a company. The main goal of public relations is to manage and spread information to create a favorable image for the organization through various media outlets. (Public Relations). When someone mentions the word advertisement the most common things to come to mind are, newspaper, billboards, and commercials. Advertisement can be a paid announcement, a public notice, or the act of making something known (Advertisement). Advertising is the action of calling attention to something (What is Advertising) through a numberShow MoreRelatedNike Inc. : The World s Leading Athletic Footwear, Apparel And Equipment Company894 Words   |  4 Pagesto every human on this earth regardless of size or shape. The two goals of Nike Inc. are to serve and inspire the athlete and to reach a large audience (Nike CR Report, 2014). 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